Should we motivate the supply chain team for excellence?

Many companies resort to various motivational techniques to encourage their supply chain team to aim for excellence in customer service, product freshness, etc. The techniques are generally a mix of rewards and recognitions. Do these techniques have the desired impact?

My experience in helping companies achieve supply chain excellence is quite on the contrary. What we really need is to remove various demotivators which come in the way of achieving excellence.

Functional KPIs often interfere with the global team goals. These should be kept much lower down the order, if we need to retain them at all. Certain company policies often pose a challenge to people giving their best. For example, the way we treat a constraint machine or process should be different. If the maintenance crew continues to follow the company policy of attending to breakdowns in the chronological order of tickets, overall performance would suffer.

Finally, the team should be involved in co-creating the solution. When the Why becomes clearer, the How gets easier!